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“Galing DITO” IS Back! DITO celebrates diverse talents and culture with the new “Galing DITO” campaign

Ihanda Ang Iyong Galíng! Galing DITO returns this year featuring more Filipino talents from all over the nation, with additional online promos and exciting prizes!

Committed to weaving stronger telecommunities and championing Filipinos to go all-out in their passions, DITO Telecommunity once again celebrates up-and-coming local talents and diversity with its second Galing DITO campaign.

Initially launched in 2022, award-winning Gáling DITO returns this year with the goal of further elevating and recognizing Filipino excellence by bringing together emerging talents from diverse cultural backgrounds. This year’s campaign will feature more talents, showcasing their “Gáling” in a diverse mix of passions and artistic craftsmanship.

DITO not only brings to the country, value-packed products and services, but it also reaffirms its commitment towards promoting Filipino excellence by way of showcasing the amazing talent of Filipinos throughout the Philippines. Galing DITO provides these up-and-coming local artists and creators an effective platform to showcase their galing or talents.  The mindset they also want to cultivate is pride in one’s country and confidence in saying that if there’s Filipino excellence being displayed, not just in our country but all over the world, “yun ay GALING dito.”

The 2022 Gáling DITO campaign also won the prestigious Gold Anvil Award under the specialized Public Relations (PR) Program—Advocacy Campaign last 2023 for its nationwide project. It also bagged five major distinctions from the 2022 Marketing Excellence Awards. The campaign also won the Award in Excellence in Marketing, Advertising and Brand Communication from the 20th Philippine Quill Awards. Coming off this successful run, consumers can expect DITO to create a bigger impact this 2024, by providing engaging campaigns along with their top-quality services and offers.

DITO Telecommunity Chief Commercial Officer Evelyn Jimenez said, “DITO Telecommunity goes beyond just being a typical telco which provides connectivity products and services; our company also proudly embodies a commitment to nation-building. By fostering a platform that shines a spotlight on Filipino talent and excellence, along with celebrating our rich cultural diversity, DITO positions itself as not just a telco, but a catalyst for societal enrichment and unity.

Ihanda ang Iyong Galing!

By bringing together talents from across the Philippine islands, Galing DITO 2024 creates a vibrant picture of excellence in every Filipino, celebrating the richness that diversity brings to the Filipino culture and identity. When unique talents are combined, it’s becoming more than just a plain collaboration—it becomes a formidable movement to drive Filipino pride. Each Filipino’s brilliance contributes to their personal legacy, but collectively, they shape a grand narrative that positively influences the nation.

DITO is set to launch Galing DITO 2024 with its official music video. Headlining with the love and appreciation for Filipino talent, the song and music video will be performed by none other than the Pinoy Pop boy group, Alamat! A uniquely multiethnic and multilingual group, Alamat is known for its music and for its distinctive artistry that incorporates the diverse backgrounds of its members hailing from Luzon, Visayas, and Mindanao. Their songs are usually sung in the members’ native languages of Tagalog, Ilocano, Kapampangan, Cebuano, Hiligaynon, Bikolano, and Waray-Waray. Truly, the group captures the essence of inclusivity and the spirit of Galing DITO, with the passion that goes into supporting Filipino excellence from our regions.

Galíng Kahit Saan Man Galing

DITO is also supporting 19 other talented Filipinos representing ‘Galíng’ in a diversity of pursuits and crafts. These talents proudly hail from all over the Philippines. The noteworthy list of talented Filipinos includes: 

Grace Palicas, Tattoo artist Gáling Kalinga, Galíng ng Cordillera  

Nhoda Muñoz, Miniature Artist Gáling Pampanga, Galíng ng Central Luzon  

Cid Cempron, Blacksmith Gáling Bohol, Galíng ng Central Visayas  

Joneil Severino, Leaf Artist Gáling Samar, Galíng ng Eastern Visayas  

Nurainie Ampatuan, Designer Gáling Sultan Kudarat, Galíng ng Bangsamoro  

Bea Vega, Surfer Gáling Siargao, Galíng ng Caraga

These six talents will also be joined by more artists from across the Philippines, representing that Filipino talents shine even brighter when the excellence of diverse regional cultures comes together. 


Stay tuned for more because DITOzens will have the opportunity to win prizes while showcasing their talents and passions through the PAGALINGAN DITO promo!  

For more information and updates, check out @DITOphofficial on Facebook and Instagram, @DITOphofficial on X (Twitter), @ditophofficial on TikTok or visit https://www.dito.ph/.

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Dexter Francis De Vera is a manila-based art director with over 20 years extensive experience in the media industry producing editorials and advertising, retail space design (store displays), and more. His inspiration has always been the most powerful and most influential segment of the design world—fashion. As managing editor, he is responsible for curating, developing and overseeing editorial and social media content for iEventetc. Keep in touch with Dexter through [email protected]