Every season is a celebration for the family. For Rustan’s Kids, their newest collection turns the spotlight on the little ones with a spirited new chapter from Rustanette and Rustan Jr.

Inspired by sunny days, garden games, and dreamy music-filled afternoons, the collection merges timeless tailoring with playful ease. From picnic-perfect dresses to relaxed linen sets, every piece is thoughtfully made to offer both style and comfort for today’s young tastemakers, those who play with imagination and dress with intention.

With a collection that’s thoughtfully designed for boys and girls aged 4 to 10, the pieces capture the carefree magic of childhood through elevated essentials, playful silhouettes, and thoughtful details that mirror the milestones of growing up, anchored by Rustan’s signature craftsmanship and quality.

A Fresh Take on Essentials and Carefree Looks for Everyday Dressing

Perfect for picnics and slow days in the garden, the Embroidered Essentials collection showcases versatile coordinates in breathable cotton and stretch fabrics, gently accented by monochrome eyelet embroidery. With natural crinkles and delicate textures, these pieces are meant to be lived in—mixed and matched with ease, worn to move, play, and dream. The collection highlights the Bianca Dress, a dropped-waist silhouette with classic knife pleats and a tailored upper fit, and the Bailey Bubble Top, a voluminous empire-cut piece that adds dimension without the fuss. The Bridget Top and Bethany Flair Top play with princess silhouettes and thoughtful slits for freedom and flair, while the Arden Shorts provide the illusion of a skirt with the practicality of shorts, making them a go-to for sunny days on the move.

Created for sun-drenched adventures, post-swim afternoons, and the joy of a Mediterranean lunch outdoors, the Summer Breeze collection features lightweight cotton and linen pieces that are as easy  going as they are charming. From natural tones to pops of soft color, each piece invites movement, exploration, and fun under the sun. The Bindi Top, an apron-inspired piece with full coverage and breezy ventilation, and the Berta Mini Skirt, which flatters with its dropped waist and subtle pleats. The Anthony Shirt, a staple piece for boys from Rustan Jr, keeps things relaxed with its open-collar silhouette, while the Bambi Dress and Amira Vest bring softness and simplicity to warm-weather layering. Rounding out the collection are pastel-toned favorites like the Carrie Button Down Dress and the playful Callie Frilly Pants, made for twirls, tumbles, and everything in between.

Romantic silhouettes meet youthful flair in the Springtime Sunshine collection, an airy, floral-forward selection crafted from new jacquard fabrics that add a delicate shimmer to every movement. Feminine, light, and thoughtfully made, these pieces are perfect for elevated occasions or simply feeling extra special. The bestselling Arianna Dress returns in a new print, perfect for special occasions or tea parties in bloom. The Bethany Top reappears with subtle tailoring and movement-enhancing slits, while the Danielle Top charms with its empire waist, gentle gathers, and dainty pleats. Together, they set the tone for an elevated yet playful wardrobe that feels fresh, timeless, and utterly sweet. It’s a garden party waiting to happen.

Just a few steps beyond the roses, the boys join the celebration in cool colors as lively as their imaginations. Rustan Jr introduces Match Play, a vibrant and playful take on modern boys’ fashion that’s made to move. Crafted in breathable cotton pique, each piece carries the ease of playwear with the polish of smart dressing. The Beckett Zip Shirt re-energises the classic polo with a sleek zip front and structured collar, while the Bryce Duo-Color Polo Shirt splices crisp hues into one laid-back essential piece. For the bold at heart, the Brody Tri-Color Polo Shirt brings three dynamic tones into one confident statement, proving that, for boys, color is just another fun way to match play.

The newest Rustanette and Rustan Jr. collection is more than a seasonal wardrobe, it’s a companion to childhood’s most memorable moments. Whether it’s the joy of a spontaneous adventure, the charm of a weekend picnic, or the thrill of dressing up for special family moments, Rustanette and Rustan Jr. ensure that every child is beautifully and comfortably dressed for the season ahead.

Step into a world of style and wonder. The newest Rustanette and Rustan Jr. collection is available in Rustan’s Makati, Alabang, Shangri-La, and Cebu.

For more information, visit @rustansph and @rustanskids on Facebook and Instagram or visit https://rustans.com/

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Use the expert assistance of your favorite Personal Shopper or dial our Personal Shopper On-Call hotline

0917-111-1952 from 10:00am to 7:00pm. Contact your preferred Rustan’s store to request for the personal shopper service, and a Sales Associate will be assigned to assist you with your inquiries, order confirmation and payment transactions. Fulfilled orders can be collected via curbside pick-up or items can be delivered to you for free, for a minimum purchase requirement of P5,000.*

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RUSTAN’S PICK-UP POINTS AND STORE HOURS:

Rustan’s Makati

Main Entrance, Courtyard Drive, facing Glorietta 5

Monday to Sunday: 10:00am to 9:00pm

Rustan’s Shangri-La

Main Entrance, Internal Road of Shangri-La Plaza

Monday to Sunday 10:00am to 9:00pm

Rustan’s Alabang

Main Entrance facing Parking Lot of Alabang Town Center, Commerce Avenue

Monday to Friday: 11:00am to 9:00pm

Saturday & Sunday: 10:00am to 9:00pm

Rustan’s Gateway

Main Entrance, General Aguinaldo Avenue facing New Frontier Theater

Monday to Friday: 11:00am to 9:00pm

Saturday & Sunday: 10:00am to 9:00pm

Rustan’s Cebu

Main Entrance, Cardinal Rosales Avenue

Monday to Sunday 10:00am to 9:00pm

For purchases below P5,000, a fixed delivery fee of P200 for Metro Manila and Cebu addresses, and P300 for provincial areas will apply.

Extra-large packages will be charged P500 delivery fee for addresses within Luzon, while P750 is charged for delivery to Visayas or Mindanao. 

Complete Terms & Conditions and additional information about the Personal Shopper on Call program can be found at www.Rustans.com