Nueva Ecija welcomes MR.DIY and Team Kramer for
the First ‘MERON DIYan! Caravan’ Event
The Nueva Ecija Caravan is the first of MR.DIY’s series of caravans aimed at bringing fun and excitement to customers in North and Central Luzon
NUEVA ECIJA, PHILIPPINES, AUGUST 7, 2024 – Leading home improvement retailer MR.DIY, in collaboration with its brand ambassador Team Kramer, launched the 1st MERON DIYan! Caravan to strengthen its connection with local communities in Nueva Ecija.
The event focused on bringing fun, family-oriented activities while enhancing the brand’s presence in the region.
A beneficiary was all smiles during MR.DIY’s “Big and Small, Kita Mo!” Optical Mission
Giving Back to Valued Customers with Free Optical Mission
Held at the Santa Rosa Municipal Gym, the caravan featured the “BIG and small, Kita Mo!” Optical Mission, where 500 adults and children from across Nueva Ecija received free optical services.
This initiative is part of MR.DIY’s Acts of Kindness (AOK) program, aimed at addressing potential vision and eyesight issues within the community.
MR.DIY Deputy Head of Marketing Charles Salecina emphasized, “The MERON DIYan! Caravan is our way of reconnecting with our customers in Nueva Ecija and giving back to the communities that have shown great support for our stores.”
Adding Value through Engaging Activities with Team Kramer
The event was highlighted by “Kitakits with the Kramers,” a special meet and greet with MR.DIY’s Brand Ambassadors Doug and Cheska Kramer. The couple shared how MR.DIY has been instrumental in their home improvement needs.
“MR.DIY is our go-to for family essentials, and we want to spread its mission of providing quality and value to more families across the country,” Doug Kramer said.
“The connection we have with the brand and our fans is special, and MR.DIY’s practicality resonates with moms like me who seek great deals for home improvement,” Cheska Kramer added.
The caravan also included interactive activities such as “MERON DIYan! Bingo and Raffle,” onstage games with Team Kramer, and a pop-up selling booth, offering attendees a chance to win various prizes and enjoy the festive atmosphere.
Following the successful event in Nueva Ecija, MR.DIY plans to continue the MERON DIYan! Caravan in Bulacan and Pampanga, bringing essential optical services and excitement to more customers. For those interested in the free optical services during the Bulacan leg, in-store registrations are ongoing in all 16 MR.DIY stores in the province.
For more information on the MERON DIYan! Caravan, visit MR.DIY’s website or follow MR.DIY Philippines on Facebook, Tiktok, Instagram and Youtube.
