Your watch should tell more than just time, it should signal your personality. ALBA is the label for the stylish individual who strives to be ahead. Made by the same makers from Seiko Watch Corporation, ALBA combines masterful Japanese watchmaking craftsmanship with designs that take over trends and cultivate a classic look.

Inspired by the drive to lead and be the spectacle, #WatchMeWearALBA is the brand’s latest campaign. It celebrates how every ALBA watch is set for those distinctive moments. The campaign also showcases how an ALBA watch is for those who love to put on a show, spreading positivity and aspiration. With ALBA, every day is a statement.

#WatchMeWearALBA highlights the brand’s models from their Prestige and Fashion collections.

ALBA’s Prestige collection marries European aesthetics with unique explorations into modernism. Its refined silhouettes meet eye-catching details, and makes it a delight to the senses. The watches evoke nights out, travels abroad, and suave soirées. The Prestige collection features options for both men and women with analog display, jewel tones, full luminous dials, mineral crystal glass, and stainless steel for its case and back. Straps are either stainless steel or leather. Some models also have a calendar feature, a valuable detail to keep track of dates and schedules. They are also water resistant for up to 50 meters.

ALBA’s Fashion collection for the campaign spotlights ladies’ models with patterned dials, mineral crystal glass, and stainless steel for the case, back, and strap. These polished timepieces are a true essential for those with a versatile wardrobe. Water-resistant for up to 50 meters, these watches are for those who do not fail to snap up that outfit post. An ALBA Fashion watch can be worn with a bracelet stack, or simply on its own for an elegant affair. Other ALBA Fashion watches also feature leather and mesh straps—chic options for those who love to dress up for special occasions to transform the every day into the exceptional.

Designed to appeal to casual watch wearers, ALBA carries other collections that fit and complement different lifestyles. In addition to the Prestige and Fashion collections, the brand continues to produce an extensive range of daily watches with a big statement under the Mechanical, Active, Signa, and the Tokyo Neon collections.

The Mechanical collection consists of automatic watches that cater to those who are always on the go, and is powered by the wearer’s motion. Its exemplary designs, quality, water resistance of up to 200 meters, and affordability makes it a better choice compared to other more expensive watches. Straps are made with stainless steel bracelets or silicon.

On the other hand, the Active collection is made for sports-oriented individuals who like to elevate their looks while staying active. It’s built to be tough and designed to complement the outfit and the sport. The Signa collection is all about making a statement with the unique designs of both the dial and bracelets. Casual or trendy, the line of Signa timepieces will definitely get the wearer a second glance. The Tokyo Neon collection draws inspiration from Japan’s electrifying streets, suitable for those with bold and adventurous looks.

“Every Alba watch shares three common characteristics: unique design, outstanding quality, and affordable price. With these characteristics combined, ALBA will give you a sophisticated look and value for money,” says Timeplus Corporation vice president for marketing Edric Dy.

Regardless of which ALBA watch one may fancy, each timepiece carries the brand’s signatures, reflecting an uncompromising approach to watches. It speaks to a persona that values artisanship and personal taste.

All set? All eyes are on you. ALBA is available online and in select authorized dealers nationwide. For more information, visit www.albawatches.ph. Follow ALBA Philippines on Facebook and @albaphilippines on Instagram and Tiktok to stay updated on the latest announcements.