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Reimagining Men’s Fashion:A Closer Look at the Refreshed Brands Collection of Rustan’s Man 2.0

Reimagining Men’s Fashion:A Closer Look at the Refreshed Brands Collection of Rustan’s Man 2.0

Donnie V. Tantoco (Rustan Commercial Corporation President), Lana Vistan (Rustan Commercial CorporationDivision Manager of Men’s and Fine Jewelry Division), and John Tee (Rustan Commercial Corporation Creative Director of Fashion)

Rustan’s is taking men’s fashion to new heights with the official launch of its revamped menswear collection – featuring a fresh new set of innovative brands. With a keen eye for the extraordinary and a commitment to excellence, Rustan’s has carefully curated an exceptional collection of men’s fashion brands that are sure to impress. From the seasoned and discerning to the young and vibrant, Rustan’s Man 2.0 is designed to cater to every taste and style preference.

(L-R) Victor Basa, Jimmy Nocon, Miko Carreon, Francis Tolentino, and Sam Ajdani
Miko Carreon wears Kelvin Morales
Victor Basa wears KARDO
Jimmy Nocon wears Far Afield

Rustan’s Man 2.0 Launch

Rustan’s Man unveiled new international brands and new collection pieces from local designers. The night featured exciting games and activities that elevated one’s fashion game and style to the next level. Among those who attended were Victor Basa, Sam Ajdani, DJ Jimmy Nocon, Chef Francis Tolentino, Miko Carreon, BJ Pascual, and more.

Guests were able to interact with their favorite skincare brands, Malin + Goetz and Clarins, at the activity station where they played air hockey and “Guess the Routine” for exclusive prizes. They also learned the art of fragrance layering with Jo Malone. For the more competitive crowd, the Gaming Library did not disappoint as they presented a variety of modern board games perfect for group bondings. Refreshments were served by Philippine WIne Merchants, which sampled Sapporo beer and Glen Moray whiskey. 

That’s not all! The celebration continues as Rustan’s treats FSP members with x5 FPS multiplier on participating brands from April 21-30.

(L – R) Designer Viña Romero; Randolf designer RJ Santos; and Nina Quintos
Daniela Medalla and Anton Medalla, Founders of a.kin eyewear
(L – R) BJ Pascual, Jed Gregorio (Rustan Commercial Corporation Creative Researcher for Fashion), Christian Tantoco, and John Tee
Rustan’s Man presents new international brands and local collection pieces: Far Afield, KARDO, Portuguese Flannel, Faherty, Knickerbocker, Hiroshi Kato, Scalpers, Tailor Vintage, Psycho Bunny, Onia, Kelvin Morales, Randolf, Viña Romero, Satorisan, Il Bisonte, Breda, Hari Mari, American Trench, and more

Fresh New Brands

KARDO, founded in 2013, redefines men’s fashion by paying attention to the intricate details of traditional work-wear and tailoring. The brand honors India’s traditional weaving, dying, and printing techniques, and actively collaborates with handloom weaving communities to preserve these practices. Using natural fabrics such as Natural Dyed Handloom, Block Printing, IKAT, Natural Indigo Denim, Shibori, and Chikankari embroidery, KARDO’s clothing is handcrafted by a single tailor from start to finish, promoting fair wages and a safe and healthy working environment in their own workshop in New Delhi.

Portuguese Flannel, a family-run business with four generations of experience, produces high-quality shirts that tell the story of their Portuguese heritage. The brand’s mills are situated in Guimarães, Portugal, a city famous for its textile industry, where they blend traditional expertise with contemporary aesthetics to create shirts that not only look great but feel great too.

Founded in 2014 by a group of friends who shared a passion for sneakers, Pompeii is a Spanish lifestyle brand focused on the concept of “walking” as a constant movement of the soul, body, and mind. Inspired by their Spanish roots, Pompeii’s unique style bridges the gap between formal and informal, resulting in a harmonious blend of design, culture, and sport for those who live step by step. Starting mid-May, you can experience the comfort and style of Pompeii’s shoes for yourself.

BJ Pascual checks out Knickerbocker
Knickerbocker
Psycho Bunny
KARDO

Far Afield, a contemporary clothing brand founded in 2016 by brothers Mark & Chris Scholes, is inspired by global travel and built around a desire to create distinctive and high-quality garments with utility and purpose. Despite considerable growth, the brand remains committed to operating with the same intimacy and fostering meaningful relationships within the industry and with its customers. Far Afield works closely with manufacturing partners whose commitment to craftsmanship reflects their own values, allowing for experimentation with new techniques and materials in each collection.

Scalpers was founded in Seville in 2007 and took the world of men’s fashion in Spain. Their international expansion began in 2013 and today there are 130 Scalpers stores all over the world. Scalpers deliver a strong and uncompromising style; giving men access to everything that makes them successful and unique. A world of trends and experience, an attitude. Conceived with the idea of liberating men from the traditional sober sense of style, Scalpers delivers iconic, seasonal collections that make them feel unique. The Native Americans who cut scalps to reclaim their freedom were known as Scalpers. This is the spirit of rebellion and the brand identity that their signature skull and bones logo represents.

Started in September 2013 in New York by Andrew Livingston, Knickerbocker established itself as a manufacturing company on the border of Brooklyn and Queens, cultivating a community of artists, brands, and individuals who value individuality. The brand draws inspiration from classic American style and the arts, music, sports, and subcultures that make up its roots, with each collection designed for utility and purpose, creative originality, and sustainability for future generations.

Recently, Rustan’s also introduced 7 new brands for the modern man. Hari Mari, a Dallas-based footwear brand, creates distinctive and resilient footwear that marries color and comfort with premium materials, while Onia‘s minimalist aesthetic for everyday wear combines superior design with fine craftsmanship. Psycho Bunny, on the other hand, is all about embracing individuality and self-expression through clothes with clever detailing, vibrant colors, and exclusive fabrics. Faherty is a family-owned American brand that offers laidback and sustainable clothing made from premium fabrics, including organic cotton, recycled polyester, linen, and hemp. Tailor Vintageoffers authentic and comfortable everyday essentials with erudite luxury and casual elegance, while Kato Jeansblends traditional Japanese denim with innovative fabrics and new fits. Lastly, Satorisan footwear encourages conscious walking and living simply, slowly, and harmoniously with nature.

Experience the future of menswear at Rustan’s Man 2.0 and be the first to discover unique, high-quality clothing from innovative and sustainable brands.

Use the expert assistance of your favorite Personal Shopper or dial our Personal Shopper On-Call hotline 0917-111-1952 from 10:00am to 7:00pm. Contact your preferred Rustan’s store to request for the personal shopper service, and a Sales Associate will be assigned to assist you with your inquiries, order confirmation and payment transactions. Fulfilled orders can be collected via curbside pick-up or items can be delivered to you for free, for a minimum purchase requirement of P5,000.*

Be the first to know about the latest updates and amazing offers on your favorite brands by joining the Rustan’s LIVE Viber Community http://rstns.shop/RustansViber

Follow RustansPH on Instagram and Facebook, and visit their website on www.Rustans.com

RUSTAN’S DEPARTMENT STORE PICK-UP POINTS AND STORE HOURS:

Rustan’s Makati

Main Entrance, Courtyard Drive, facing Glorietta 5

Monday to Sunday: 10:00am to 9:00pm

Rustan’s Shangri-La

Main Entrance, Internal Road of Shangri-La Plaza

Monday to Sunday 10:00am to 9:00pm

Rustan’s Alabang

Main Entrance facing Parking Lot of Alabang Town Center, Commerce Avenue

Monday to Friday: 11:00am to 9:00pm

Saturday & Sunday: 10:00am to 9:00pm

Rustan’s Gateway

Main Entrance, General Aguinaldo Avenue facing New Frontier Theater

Monday to Friday: 11:00am to 9:00pm

Saturday & Sunday: 10:00am to 9:00pm

Rustan’s Cebu

Main Entrance, Cardinal Rosales Avenue

Monday to Sunday 10:00am to 9:00pm

For purchases below P5,000, a fixed delivery fee of P200 for Metro Manila and Cebu addresses, and P300 for provincial areas will apply.

Extra-large packages will be charged P500 delivery fee for addresses within Luzon, while P750 is charged for delivery to Visayas or Mindanao. 

Complete Terms & Conditions and additional information about the Personal Shopper on Call program can be found at www.Rustans.com

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