Education Latest News

McDonald’s Happy Meal Readers is back to inspire kids to dream big with the “I Can” book series

This year’s theme of the Happy Meal Readers Books tackles inspiration that encourages to ignite kids’ passion points

As kids grow older, they start finding more ways to channel their passions. But that doesn’t mean they have to outgrow the things they love, like the McDonald’s Happy Meal. This March, McDonald’s brings back the Happy Meal Readers Program that allows parents and kids to choose between a toy or a book for every Happy Meal purchase.

The Happy Meal Readers Program showcases the I Can book series which aims to inspire little ones to hone their passion. The book series is based on real-life stories of inspirational figures—individuals who achieved incredible things broke down barriers, and beat all the odds that shall lead kids to think, “If they did it, then I can too.”

There are 10 books in the series that parents and kids should watch out for. The first three books in the series, namely “I Can Be a Curious Scientist“, “I Can Be a Sports Champion“, and “I Can Be a Brave Adventurer” feature stories of icons such as Marie Curie, Muhammad Ali, and Amelia Earheart that can ignite kids’ passion in the field of science, sports, and travel.

Excited to go on another journey of self-discovery while spending meaningful time with your kids? Help them discover their passion and live what they read through the Happy Meal Readers books available with every Happy Meal purchase starting March 10, 2023.

Follow McDonald’s Philippines on Facebook and Instagram to know more.

creative wordpress theme

Dexter Francis De Vera is a manila-based art director with over 20 years extensive experience in the media industry producing editorials and advertising, retail space design (store displays), and more. His inspiration has always been the most powerful and most influential segment of the design world—fashion. As managing editor, he is responsible for curating, developing and overseeing editorial and social media content for iEventetc. Keep in touch with Dexter through [email protected]