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Longchamp introduces the new It Bag—the Box-Trot

What’s the French girl’s definition of the perfect bag? Shape: chic and structured, classic with a twist. Size: large enough for her everyday essentials, but not so big that it weighs her down. Strap: adjustable for different carry options (but preferably hands-free). Hardware: elegant and authentic, the very opposite of bling.

Now that perfect bag has a name: the Box-Trot by Longchamp. Box-Trot alludes both to Longchamp’s equestrian associations (remember, it was named after the most famous racecourse in Paris) and to the style of the bag itself: a sleek, boxy shape designed for the free-spirited Parisienne, who lives life on the go.

Crafted from smooth calfskin with a firm, round feel, the Box-Trot showcases Longchamp’s tradition of artisanal savoir-faire as it spotlights its resolutely modern mindset. The flap is signed with an intricately worked medallion in pale gold-tone metal featuring the iconic horse and rider—an apt metaphor for the energy and independence of the Longchamp woman.

The Box-Trot comes in five colors—timeless black and cognac, bold orange, and on-trend lilac and cypress—and three sizes: a medium cross-body bag with two adjustable shoulder straps for short and long carry (and anything in between); a smaller version with one adjustable shoulder strap; and a mini format with a cute top handle and a removable shoulder strap. These are complemented by a wallet on a long leather lace, a secure and stylish way to carry cash and cards.

Introducing the Longchamp Box-Trot. Simple yet sophisticated, effortless yet elegant—the very definition of French chic. Call it perfection in a bag.

Longchamp is available at Greenbelt 5 and all Rustan’s. Visit or follow @ssilifeph on Instagram for more information.

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Dexter Francis De Vera is a manila-based art director with over 20 years extensive experience in the media industry producing editorials and advertising, retail space design (store displays), and more. His inspiration has always been the most powerful and most influential segment of the design world—fashion. As managing editor, he is responsible for curating, developing and overseeing editorial and social media content for iEventetc. Keep in touch with Dexter through [email protected]