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James Reid releases new single “So Fire”

Renowned artist and the pioneer behind Careless Music, James Reid, celebrated his 30th birthday with the release of his summer single “So Fire”.

James Reid, the mastermind behind the sensational albums “Palm Dreams” and “lovescene:“, shares his highly awaited single destined to define the sound of the season. It’s a playful disco-pop track that weaves together upbeat funk elements with melodic retro synths. It’s about falling for a “new flame”, and how their energy is just like fire—it draws you in, entrancing and mesmerizing. It’s warm and comforting. It’s also a little bit dangerous, but you can’t keep yourself away.

Building on his reputation for fearlessly baring his soul through his music, James embarks on an extraordinary musical journey that continues to captivate audiences worldwide. In his chart-topping album ‘lovescene:,’ he explored the complexities of his love life, offering an unfiltered glimpse into his personal experiences while gracefully navigating the public eye. James’ “So Fire” is a captivating musical masterpiece that ignites passion and sets the groove in motion for an unforgettable summer soundtrack.

James’ journey began humbly with his participation in a reality TV show more than a decade ago and has since grown to encompass a diverse range of talents within the Philippine film and television industry. With his wealth of experiences and exceptional skills, he has soared to remarkable heights, channeling his passion for music into a thriving career.

Today, he stands not only as an acclaimed artist but also as the visionary founder of Careless Music, his very own music label. With full creative control, he produces his songs, infusing them with his unique style and artistic expression. James has become an influential force in the music industry, cementing his status as a significant figure in the Philippine pop culture scene. With ‘So Fire,’ James continues his artistic evolution, delivering a highly anticipated anthem that showcases his versatility and exceptional artistry.

“So Fire” by James Reid is available on all major streaming platforms. Listen to “So Fire” here: https://orcd.co/jamesreid_sofire

Follow @carelessph on Instagram, @careless_ph on Twitter, @CarelessMusicFacebook on Facebook, @james on Instagram, @tellemjaye on Twitter, @jamsred on TikTok, @JamesReid on Spotify for more updates on Careless Music and James Reid.

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Dexter Francis De Vera is a manila-based art director with over 20 years extensive experience in the media industry producing editorials and advertising, retail space design (store displays), and more. His inspiration has always been the most powerful and most influential segment of the design world—fashion. As managing editor, he is responsible for curating, developing and overseeing editorial and social media content for iEventetc. Keep in touch with Dexter through [email protected]