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Nespresso and Angel Chen draw inspiration from Lunar New Year traditions for the new campaign

Nespresso teams up with Chinese fashion designer Angel Chen for a limited-edition Lunar New Year collection to ring in an auspicious yet colorful Year of the Rabbit. Presenting the latest collection, Nespresso encourages coffee aficionados to reunite with their loved ones and celebrate a new beginning over a quality cup of coffee.

Injecting Angel’s signature colorful approach into fashion and a fusion of Eastern and Western aesthetics, the NESPRESSO x ANGEL CHEN collaboration features a patchwork rabbit design – a creative and playful interpretation of the animal often seen as a symbol of elegance, skillfulness, and new beginnings. Fashioned out of unused wools, hand-woven materials, and lace from Angel Chen’s past collections and recycled Nespresso jute coffee bags, the patchwork design is an interesting yet pragmatic way to give selected materials a second life while also symbolizing the coming together of family and friends during this very special time of the year.

As part of the NESPRESSO x ANGEL CHEN collection, coffee lovers will be able to elevate their celebrations with a range of selected coffee, machines, and gifts in the limited edition Lunar New Year design. The items featured in this exclusive collection were put together with sharing and gifting to family and friends in mind.

The NESPRESSO x ANGEL CHEN collection offers exclusive coffee sleeve wraps in the season’s festive colors and features the rabbit patchwork design for 5-sleeve and 10-sleeve coffee assortment packs, and a travel mug in festive red.

What better time to refresh or add to a coffee machine collection than this Lunar New Year? Purchase any Nespresso machine along with 1 coffee sleeve and get the limited-edition NESPRESSO x ANGEL CHEN Travel Mug and the exclusively crafted cotton pouch with a patchwork rabbit designed by Angel Chan herself.

Coffee lovers who purchase 10 sleeves of Nespresso coffees can bring home the crafted cotton pouch made from sustainable and upcycled materials.

Inspired by the auspicious ingredients of the season and incorporating Angel Chen’s favorite ingredients such as pomelo, two delightful recipes catering to different taste buds have also been created for coffee lovers. Be it for a sweet ending to the reunion feast with family or as an afternoon treat with friends, these recipes will certainly make the Lunar New Year celebrations more interesting and memorable.

Enjoy a crunchier and nuttier sip with The Peanut Mocha—made from Nespresso Master Origins Nicaragua, milk, chocolate syrup, peanut butter spread, and pistachio nuts. Peanuts and pistachio nuts are popular snacks during this time of the year and are often associated with good luck and happiness. Have guests enjoy a creamy and delightful cup of coffee to show off those barista skills—with the help of Aeroccino 3.

Have an abundance of Sweet Reunion, a drink created to celebrate the sweetness and significance of reuniting with loved ones. With World Explorations Shanghai Lungo as its base, apple juice, pomelo honey jam, and slices of apples are added to give the drink a fruity freshness. The Chinese pronunciation of pomelo is similar to the word ‘bless’ and the round shape of the pomelo is often associated with ‘family reunion’. They are also widely acknowledged to bring good luck to the household. The use of pomelo was suggested by Angel Chen as it is one of her favorite ingredients.

Hop into a colorful new beginning with Nespresso with the limited edition NESPRESSO x ANGEL CHEN collection available in Nespresso boutiques located in Power Plant Mall, Podium Mall, Robinsons Magnolia, One Bonifacio High Street Mall, MITSUKOSHI BGC, and Ayala Center Cebu, pop-up stores in Greenbelt 5, Shangri-La Plaza, TriNoma, Alabang Town Center, and SM Mall of Asia, and online at www.nespresso.ph.

Follow @nespresso.ph on Instagram or @nespresso.phl on Facebook for more information.

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Dexter Francis De Vera is a manila-based art director with over 20 years extensive experience in the media industry producing editorials and advertising, retail space design (store displays), and more. His inspiration has always been the most powerful and most influential segment of the design world—fashion. As managing editor, he is responsible for curating, developing and overseeing editorial and social media content for iEventetc. Keep in touch with Dexter through [email protected]